Saint-Imier, Switzerland · est. 1884
Sell your Breitling.
The pilot's chronograph. Navitimers and Chronomats have a loyal, active market in South Africa.
Get offers for your BreitlingModels we're looking for
- NavitimerThe definitive pilot's chronograph, all eras wanted
- ChronomatThe modern flagship, strong resale
- SuperoceanDivers with consistent demand
- AvengerBig tool watches that sell well in SA
- PremierDress chronographs gaining collector attention
- Top TimeVintage and reissue both have a following
Another Breitling model? Submit it anyway — this list is where demand is strongest, not where it ends.
The Breitling story
Léon Breitling opened his workshop in 1884 and the family firm went on to shape the modern chronograph: Breitling patented the independent chronograph pushpiece in 1915 and the second return-to-zero pusher in 1934 — the two-pusher layout every chronograph uses today. The Navitimer of 1952, with its rotating slide-rule bezel for flight calculations, became the definitive pilot's watch and has been in production ever since.
Breitling supplied cockpit clocks to aviation's golden age, put the Navitimer on astronaut Scott Carpenter's wrist in orbit in 1962, and built the Chronomat into a modern icon. Under new ownership since 2017 the brand repositioned upmarket, which lifted second-hand values for clean modern pieces while vintage Navitimers remain steady collector stock.
What moves the price
- In-house B01 chronograph models command clear premiums over ETA-based versions — check your case back or papers for the calibre.
- Full sets matter more with Breitling than most brands; the market expects boxes and papers on modern pieces.
- Polished-out sharp edges hurt value on these angular cases — honest condition wins.
- Vintage Navitimers with original beaded bezels and correct dials are genuine collector pieces.
Selling your Breitling: common questions
- Are older ETA-movement Breitlings still worth selling?
- Yes — they're the accessible entry to the brand and trade actively. In-house B01 models fetch more, but clean ETA Chronomats and Superoceans always find bidders.
- What's my Navitimer worth?
- It depends on reference, era and originality — which is exactly why competing offers beat any price list. Vintage references especially can vary widely; let dealers who know the market bid.
- Does the slide-rule bezel need to work perfectly?
- A smooth, complete bezel helps, but wear is expected on older pieces. Dealers price it in rather than walking away.
Your Breitling has bidders waiting.
A few photos and two minutes is all it takes. No fee, no obligation.